OCR GCSE Business topic 6 Influences on business: a complete overview
A deep-dive OCR GCSE Business guide to topic 6, Influences on business. Covers ethical and environmental considerations, the economic climate, globalisation, legislation, technology and stakeholder influence, with the synoptic J204 Paper 2 exam skills that tie them together.
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What topic 6 actually demands
Influences on business is the final topic of OCR Paper 2 (Operations, finance and influences on business), and it is the most synoptic part of the whole GCSE. It is about the external factors a business cannot control but must respond to: the ethics and environmental impact of its choices, the state of the economy, the spread of global trade, the law, the march of technology, and the pressure of its stakeholders. Because these influences touch every other topic, a question here can pull in marketing, people, operations and finance from across the course. The marks come from understanding each influence (AO1), applying it to the business in the question (AO2), and analysing and judging the response (AO3).
This guide walks through all of topic 6 in specification order, then sets out the J204 exam patterns. Each subtopic has a matching dot-point page with worked exam questions; this overview ties them together.
Ethical and environmental considerations
Ethical behaviour goes beyond the law to what is morally right: fair wages, responsible sourcing, honest advertising. Business activity harms the environment through pollution, waste and emissions, and sustainability means meeting present needs without harming future generations. Acting ethically and sustainably usually raises costs but can win customers, command a premium and protect the brand, so the impact depends on whether the firm's customers value it.
The economic climate
The economic climate is the general state of the economy, and a business must respond to it. Rising incomes and low unemployment lift demand; interest rate rises raise borrowing costs and cut customer spending; inflation pushes up costs; and exchange rates change the price of imports and exports (SPICED: a strong pound makes imports cheaper and exports dearer). Businesses respond by adjusting prices, cutting costs or changing markets.
Globalisation
Globalisation is the growing integration of the world's economies, driven by cheaper transport, the internet and lower trade barriers. Multinationals produce where costs are low and sell worldwide. It widens a business's choice of location and supports international branding, giving access to larger markets and cheaper supplies, but it also brings tougher foreign competition at home and exchange-rate and market risks, so it is both opportunity and threat.
The impact of legislation
The three key areas are consumer law (goods of satisfactory quality, fit for purpose, as described), employment law (fair pay, contracts, equality, protection from unfair dismissal), and health and safety law (a safe workplace, training, risk assessment). Complying raises costs, but the consequences of non-compliance, fines, compensation, legal action and reputational damage, are usually far greater, so obeying the law is both a duty and good business sense.
Technology and business
Technology changes how a business operates, markets and competes. E-commerce widens the market and cuts location costs; digital communication speeds up contact; automation raises productivity and lowers unit costs but has a high up-front cost and may replace workers; social media and digital marketing promote cheaply and target precisely. Technology brings lower costs and wider reach, but also the cost of constant updates, breakdown and cyber risks, job losses, and the fact that rivals can adopt it too.
Stakeholders and their influence
Stakeholders are the groups with an interest in a business: owners, employees, customers, suppliers, the community, the government and pressure groups. Each has different objectives and influences the business in a different way, and those objectives often conflict (owners wanting lower costs against employees wanting higher wages). A business cannot please everyone, so it must balance competing interests, usually weighing how much power each stakeholder holds.
The exam patterns OCR repeats
OCR J204 Paper 2 tests Influences with multiple-choice and short-answer recall (Section A), then context-driven, highly synoptic Section B questions that build to "analyse", "discuss" and "evaluate". Because these are external influences, the questions almost always ask you to weigh how a factor affects the business and how it should respond. The method is constant: define the influence, apply it to the specific business, develop a chain of cause and effect, and reach a balanced, justified judgement in context.
For the official specification
OCR publishes the full specification (J204), past papers and mark schemes at ocr.org.uk. Always revise from the current specification and OCR's own past papers, because question style and command words are board-specific.
Sources & how we know this
- OCR GCSE Business (J204) specification — OCR (2017)