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EnglandSociologyQuick questions

Debates in contemporary society (Component 3, Section A)

Quick questions on Global culture and identity - OCR A-Level Sociology Component 3

3short Q&A pairs drawn directly from our worked dot-point answer. For full context and worked exam questions, read the parent dot-point page.

What is weighing the debate?
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The two theses lead to a clear debate. Homogenisation theorists point to the global reach of brands, media and McDonaldised organisations; hybridity theorists point to glocalisation, resistance and the rise of hybrid identities. The balanced verdict is that globalisation spreads some shared culture and produces hybridity and local adaptation at the same time.
What is q1?
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Outline two features of Ritzer's concept of McDonaldisation. [4 marks]
What is q2?
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Outline and explain two reasons why some sociologists reject the idea of a single global culture. [10 marks]

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