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Quick questions on Pricing strategies and price elasticity of demand - OCR A-Level Business

2short Q&A pairs drawn directly from our worked dot-point answer. For full context and worked exam questions, read the parent dot-point page.

What is q1?
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A price falls by 5%5\% and quantity demanded rises by 15%15\%. Calculate the PED and state whether demand is elastic or inelastic. [3 marks]
What is q2?
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Analyse why a firm launching an innovative product might use price skimming. [6 marks]

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